Privacy Policy

Last Updated: July 2026

This Privacy Policy explains how The Right Whey (“we”, “us”, or “our”), operating at therightwhey.co.uk, collects, uses, and protects your personal information when you visit our website.

Please read this policy carefully. By using our website, you agree to the practices described in this Privacy Policy.

1. Who We Are

The Right Whey is a UK-based supplement comparison website. We help users compare whey protein and sports nutrition products from leading UK brands to find the best value for their goals and budget.

If you have any questions about this Privacy Policy or how we handle your data, you can contact us at:

2. What Information We Collect

We may collect the following types of information when you visit our website:

Information You Provide Directly

  • Your name and email address if you contact us via our contact form
  • Your email address if you subscribe to our newsletter

Information Collected Automatically

  • Your IP address
  • Browser type and version
  • Pages you visit on our site
  • Time and date of your visit
  • Time spent on each page
  • Referring website or search engine
  • Device type (desktop, mobile, tablet)

This information is collected through cookies and similar tracking technologies. Please see our Cookies section below for more details.

3. How We Use Your Information

We use the information we collect to:

  • Operate and improve our website
  • Respond to your enquiries and messages
  • Send you our newsletter if you have subscribed
  • Analyse how visitors use our site to improve user experience
  • Serve relevant advertisements through Google AdSense
  • Track affiliate link clicks and sales
  • Comply with legal obligations

4. Cookies

Our website uses cookies — small text files stored on your device — to improve your browsing experience and help us understand how our site is used.

Types of Cookies We Use

  • Essential Cookies — required for the website to function correctly
  • Analytics Cookies — help us understand how visitors interact with our site (e.g. Google Analytics)
  • Advertising Cookies — used by Google AdSense to serve relevant ads based on your browsing behaviour
  • Affiliate Cookies — used to track clicks and purchases made through our Amazon affiliate links

You can manage or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website.

5. Google AdSense and Advertising

We use Google AdSense to display advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our website and other websites on the internet.

Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our site and other sites across the internet. You may opt out of personalised advertising by visiting Google’s Ads Settings.

For more information on how Google uses data when you use our site, please visit Google’s Privacy & Terms.

6. Affiliate Links

The Right Whey is a participant in the Amazon Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by linking to Amazon.co.uk.

When you click an affiliate link on our site and make a purchase, we may earn a small commission at no additional cost to you. Affiliate links are clearly marked with “Buy on Amazon” buttons throughout our site.

We only recommend products we genuinely believe offer good value. Our editorial content is not influenced by affiliate relationships.

7. Third-Party Services

We use the following third-party services which may collect data independently:

  • Google Analytics — website traffic and behaviour analysis
  • Google AdSense — advertising delivery
  • Amazon Associates — affiliate link tracking
  • Mailchimp — newsletter delivery (if you subscribe)
  • WooCommerce — product comparison functionality

Each of these services operates under their own privacy policies. We encourage you to review them independently.

8. Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your data only in the following circumstances:

  • With third-party service providers who help us operate our website (as listed above)
  • If required to do so by law or in response to a valid legal request
  • To protect the rights, property, or safety of The Right Whey or our users

9. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Contact form submissions are retained for up to 12 months. Newsletter subscriber data is retained until you unsubscribe.

10. Your Rights Under UK GDPR

As a UK resident, you have the following rights regarding your personal data:

  • Right to Access — you can request a copy of the data we hold about you
  • Right to Rectification — you can ask us to correct inaccurate data
  • Right to Erasure — you can ask us to delete your personal data
  • Right to Restrict Processing — you can ask us to limit how we use your data
  • Right to Data Portability — you can request your data in a portable format
  • Right to Object — you can object to us processing your data for certain purposes
  • Right to Withdraw Consent — where processing is based on consent, you can withdraw it at any time

To exercise any of these rights, please contact us via our contact page. We will respond within 30 days.

11. Children’s Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

12. External Links

Our website contains links to external websites, including Amazon and supplement brand websites. We are not responsible for the privacy practices of these third-party sites and encourage you to review their privacy policies before providing any personal information.

13. Security

We take reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we do, we will update the “Last Updated” date at the top of this page. We encourage you to review this policy periodically.

15. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy, please get in touch:

If you are not satisfied with our response, you have the right to lodge a complaint with the UK’s data protection authority, the Information Commissioner’s Office (ICO), at ico.org.uk.